Despite the rich digital landscape in China, advertising and engaging with audiences using offline media and methods can bring positive marketing results to your brand.
Projects launch and normalized products introduction
The purpose of roadshows is to take your company’s message and brand on the road. Roadshows allow businesses to market their brand to several cities in sequence, and to increase brand awareness among consumers, distributor,s partners, investors from different regions in China. Roadshows are also a great way to spread the word in a more fun and interactive manner – which can leave a lasting impression on your target audience.
_ Live streaming on major platforms
_Presentation with receptions
- Brand Preparation
- _Brand background
- _Development history
- _Market status
- _Fist products introduction
- _Consumer test data
- _Competitor analysis
- Audience
- _Potential distributors
- _Business partners
- _Investors
- Follow up tasks
- _Offer evaluation
- _Fans feedback
- _Potential buyer assessment
Participating in exhibitions is a great way to strengthen your brand in an established market and to build relationships with your audience. Exhibitions are also effective in introducing your brand to competitors in the same industry who are also attending the exhibitions. It also allows you to build your network with companies related to the industry your business is in.
In addition, exhibitions provide the opportunity for your business to conduct hands-on, face-to-face demonstrations of your products to a wide range of audience. What is more, you can also gather feedback and valuable insights from your prospective customers. Our comprehensive service involves conducting thorough research on the right exhibitions to showcase your brand, the planning of your participation, creating and designing your stand/booth, activities, logistics, and more.
What WKI can help you to attend more exhibition in China easier and guide you to prepare the promotions on Exhibition in properly.
- Preparation
- _ Receive training from brand owners
- _ Translation and format of Chinese version brochures
- Attend exhibitions on behalf of the brand
- _ Collect relevant contacts for future discussion
- _ Presenting brands and products as requested
- Follow up potential buyers
- _ Emails, Wechat, office visits
- _ Potential buyer assessment
Aside from exhibitions and roadshows, we also extend our services to other events, such as parties, seminars, talks etc. Our main goals in event marketing for your business involve branding and awareness, lead generation, customer engagement and network building. We are also ROI-focused to ensure that your events are meeting the goals that have been set out.
It is important for your events in China to be creative and for them to resonate with the Chinese consumers. Likewise, segmenting your event promotions to reach the right audience according to demographics is also key to effective marketing. There are many strategies to event planning and execution, and we are here to take care of every step involved.
Services
In this complicated market environment, MORE Explore &Create desires to create, to inspire and to innovate, using unusual ways to build up small and beautiful presentation. After more than 5 years of practicing in marketing activities, brand promotion, customized parties and innovative planning, MORE Explore &Create has formed a mature structure of whole case planning and executive philosophy of creative design.
Core Team
10 years of work experience
foreign invest banking background
former regional marketing manager of well-known private equity firm. planned and executed numerous high-end salons, financial forums, VIP customer appreciation activities, personal concerts, creative theme markets, etc.
6 years of work experience
former whole case planner in high-end female organization
former marketing manager of well-known private equity firm, planned and executed numerous large aesthetic salons, ladies’ parties, high-end forums, customer appreciation activities, costume theme fairs,etc.