More Than Marketing, WKI Navigates

Do you have concerns ? worries ? headaches about China market?
WKI is here to help

WuKong Integration (WKI)

At WKI, you are not only a client; you are a valued partner and we are committed to your success.
At WKI, we offer a complete solution for foreign companies to navigate the Chinese market, open distribution and sales channels and position them for lasting success and engagement with the Chinese consumer.
At WKI, we are a team of experts with local insight, developed channel network, and branding expertise. Our results oriented approach focuses on anticipating challenges before they happen and providing practical and executable solutions to ensure the success of every company we work with.


We are the driving force for successful entry, distribution and engagement with the China market.


To be your champion in China


Bring you a new vision

Wukong Integration

is a brand under Reindeer Station. WKI is your China partner with distribution network and local market solution. We are a team of professional marketers, consulting and logistic experts dedicated to helping foreign companies successfully position their products in China.

Reindeer Station

has been active for more than 15 years in Ningbo, China. We’ve help thousands of foreigners relocate and hundreds of foreign companies establish their business in China from scratches. What we do best is to make business launch pain free and ensure a smooth operation. Reindeer Station is indeed a one-stop service provider covering every aspect of expat life in China. Our business grow rapidly with recommendation from our repeat clients. From visa application, registration paperwork to HR consultancy and IP protection, our service can cater seamlessly to freelance teachers and multinational firm CEO as well.
  • 16+Years

    Industry Experience

  • 10000+

    Clients Served

  • 34+

    Cover Countries

  • Unique

    Government Corporation

Core Team

  • Lily Yang | CEO & Co-Founder, Integrated Project Expert

    English / Chinese Speaking

    15+ years in business and marketing consultancy

    Early experience in international 5-star hotel management

    Successful entrepreneur in foreign trade and expat service, founder of Reindeer Station

    Mainstream media reported patriotic businesswoman

    Resourceful with government officials and deeply connected with various business associations

    Specialize in foreign legal affairs, taxation, business investment, market development, etc.

  • Penny Pan | Marketing Director and Partner

    English / Chinese Speaking

    20+ years Brand Equity Management and Development, Marketing Strategy, Consumer insight and Business Development

    Over 10 years of experience with 500 Fortune companies such as Target and Li&Fung with progressive experience in project management and supply chain

    Multicultural and diversity background, entrepreneur in both China and USA, also served in Norwegian, Australian and Russian enterprises

    Strategic thinker and consulting in Fast Moving Consumer Goods, Education and Sourcing Industry

    Marketing Master certified by Simpilearn content partner with Harvard Business and Online Marketing Certified Professionals.

    Specializing in:

    International and Chinese Inter-Cultural Business Senior Consultant

    Business and consumer acquisition prospect marketing, integrated marketing programs and channel management

    Develop and execute China branding, marketing strategy for top global nutrition Norwegian company, manage and guide China distributors to achieve impressive sales growth by leading implementation of yearly marketing plan

  • Anna Chen | Project Manager

    English / Chinese Speaking

    1st class honor Bachelor Degree in Business Management from Nottingham University

    Academic excellence with independent research capability

    5+ years of experience in international banking consulting

    Interviewed 1000+ business owners in wholesale and retail in China

    In-depth understanding of various industries and markets

  • Brain Xu | Partner Lawyer

    English / Chinese Speaking

    10+ years of practicing in legal profession

    Honored “Top 10 Young Lawyer of Ningbo”

    Represent numerous foreign companies

    Successful cases honored by government as model of protecting the legal right of foreign investment

    Specialize in maritime commerce, international trade and investment, corporate legal counsel

  • Tristan NG (Singaporean) | Brand Importer/Agent

    English / Chinese / Malay / Indonesian Speaking

    International Business Lead Coordinator & Liaison Expert

    20 years of Engineering and Management background

    General Manager & Division Head for DEME (A Global Top 10 Marine Contractor)

    New Plant-based Venture and Initiator Advocating of Plant-based Milk in China

    Senior Consultant in importation of organic & superfood products into China

    Specializing in:

    Lead generation Online and Offline sales channels

    F&B and supermarkets sales leads consultant

    Contractual and Negotiation Expert

    International and Chinese Inter-Cultural Business Senior Consultant

    International and China logistics and warehousing consultant

  • Zhijun Han | New Retail

    Legendary icon in fast-moving consumer good market of China

    Early career in Alibaba with solid trading and marketing background

    Founder of several successful companies

    15+ years experience in E-commerce marketing & Sales

    Strong market intuition and judgement

    Powerful resource in major e-commerce platforms

    Specialize in supply chain establishment and management

    Typical Sales Performance:

    15 tons of Cherries sold in 72 hours

    2000 pieces of Snow Crabs sold in 72 hours

  • Jane Lv | Community/comprehensive marketing

    Star professor on E-commerce in Ningbo University of Finance and Economics

    Former marketing expert in Alibaba

    Founder of Daigou company in early years

    Deeply rooted in foreign brand import market

    Owner of several companies covering main aspects of CBEC

    Manage 1000+ KOL/KOC

    Specialize in fan economy, re-branding, marketing, and e-commerce sales

    Successful cases:

    Rotbäckchen - German nutrition solution

    Kanson - Japanese milk bags

    New Zealand sheep milk powder, Danish probiotics, Australian milk powder

Shanghai Wukong Integration (WKI) Center


+86 574 27721008